00478--What is LSRW? // communication skills






What is LSRW?
LSRW













 The four major formal communicative skills are known as LSRW.
L = listening
S = speaking
R = reading
W = writing



Listening

In relation to  communication listening refers to the ability to understand an oral message.  One is to understand what one hears.  Listening attentively as well as assimilating the information is very important for effective communication.  The way one listens reveals ones attitude.  Listener's response to the message (interest, empathy, boredom etc.) is communicated through the act of listening.  The power to comprehend the delivered information quickly is the need of the hour.  Effective listening skill is required for a professional as it is one of the basic and most important skills needed for activities such as interviews, group discussions, meetings etc.

Speaking
Which is the most frequently required skill in professional and social spheres? It is Effective Speaking.  Effective speaking is but the ability to express one's message effectively to the audience through spoken words.  The delivery of messages is possible through both face-to-face communication and electronic devices.  This skill is very much required for communicating in conferences, meetings, seminars, group discussions etc.


 Reading
The act of effective reading requires the skills of decoding and comprehending the written message.  Thus reading is a complex skill.  The reader has to develop different skills such as vocabulary, fast reading, and intensive reading.  Fast reading skills include; a) scanning, and, b)skimming.  Intensive reading includes; a) thorough reading, and, b) inferential skills.

Writing
When we write down a graphic element on a piece of paper , it becomes a written document.  This written communication is the second form of communication which is transmitted through words.  Effective writing skills are required to write documents such as reports, letters, memos and emails.  Why written communication is more important than oral communication?  Because it is a permanent record of one's transactions, and it can be referred to at any point of time.  Only practice can perfect the writing skill.  For effective writing, one must write, rewrite, and finally learn to edit.
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